At MailPoet, we write about email marketing, newsletters & email deliverability in WordPress and WooCommerce. It’s our expertise, actually!
If you want to create or grow your email list, you’ll need the help of a WordPress email subscription plugin. Depending on what you need help with, you might just want a tool to help you create great-looking email subscribe forms that connect to your existing email marketing service. Or, you might want a more […]
Read Article "7 of the Best WordPress Email Subscription Plugins 2020"The most successful businesses in the world are the ones that cultivate long-term relationships with their customers. If you run an e-commerce store on WordPress, WooCommerce follow up emails are one of the best ways to do this. WooCommerce follow up emails are automated messages sent to customers after they perform a certain action. Some […]
Read Article "6 Best Practices for Effective WooCommerce Follow Up Emails"A welcome email is like a warm cup of tea: It lets you greet a friend (in this case, a subscriber) who shares a common interest (i.e. your business) and gives you the opportunity to get to know each other. But unlike a cup of tea, welcome emails are capable of much more. With a […]
Read Article "A Complete Guide to WordPress Welcome Emails (and Best Practice Tips)"Writing blog posts is easy. But writing amazing blog posts? It takes a lot more time and effort to do well. Anyone can string a sentence together but it doesn’t necessarily mean that sentence will be any good or even make sense! In this guide, I’ll outline a few strategies you can follow to help […]
Read Article "10-Point Checklist for Writing Amazing Blog Posts"Your email list is only as valuable as the number of engaged subscribers on it. This makes it essential to create an effective long-term newsletter marketing strategy. In this guide, I’ll explore: Why it’s important to market your newsletter How to create a newsletter marketing strategy: a step-by-step process How to refine your newsletter marketing […]
Read Article "Why You Need a Newsletter Marketing Strategy + How to Make One"Searching for a Jilt alternative now that you’ve heard the news that Jilt is shutting down on April 30, 2022? Jilt is a great tool for eCommerce email marketing. But the fact that the Jilt team is permanently shutting down the service at the beginning of 2022 means that you’re going to need to find […]
Read Article "Jilt Alternative: How to Migrate Jilt to MailPoet for Ecommerce Email Marketing"The average cart abandonment rate is just over 75% across all industries. That means you could be losing as many as seven out of every ten users who put items in their shopping cart. After all of the work it took to get them there in the first place, this is a massive loss. And […]
Read Article "How to Send WooCommerce Abandoned Cart Emails in MailPoet + Best Practices"Looking for a way to set up a paid newsletter subscription service so that you can charge users for access to your newsletter content? This type of paid newsletter approach has gone mainstream with platforms like Patreon and Substack. But while those tools undoubtedly make it easy to create a paid newsletter, they don’t give […]
Read Article "How to Create a Paid Newsletter Subscription Service With WordPress and MailPoet"An email course is a series of emails that teaches your audience about a specific topic or activity. These courses are most often used as signup bonuses, encouraging visitors to your site to sign up for your mailing list. In this guide, I’ll show you how to create an email course that encourages both subscribers […]
Read Article "How to Create an Email Course That Increases Subscribers and Sales"A newsletter is a great way to stay connected with your audience between promotions. This is particularly powerful for businesses that don’t have frequent promotions, such as service-based businesses. In this guide, I’ll explore: The benefits of a newsletter How to choose your goal How to create a newsletter schedule How to build an effective […]
Read Article "How to Create a Newsletter: A Beginner’s Guide"Join 69,327 subscribers & get original tips and tricks delivered to your inbox each month.
