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Why You Should Never Use WordPress to Send Email Newsletters (Thoroughly Debunked!)

There are some who would argue that you should always, always, use a system for email marketing that’s separate to WordPress, and that plugins have no place in this space. Does this belief have any truth to it? Should email marketing and your WordPress site be completely separate, never to be joined together? In this […]

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The Lazy Admin’s Guide to Speeding Up WordPress (in Less Than an Hour)

You’ve got 60 minutes to speed up your WordPress site. What do you do…? For time-poor site admins, knowing where to start is half the battle. Simply googling “speed up wordpress,” brings up 197 million results—talk about overwhelming! From simple strategies like choosing a good web host through to more advanced methods such as implementing […]

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What Are Email Autoresponders (and Why You Need Them)

Email autoresponders are the quiet workhorses of email marketing. They toil away behind the scenes, working 24/7 to help automate your business. From first hello to loyal customer, they send your emails to the right people at the right time. They welcome new users, tell readers about your new blog posts, and continuously reach out […]

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