At MailPoet, we write about email marketing, newsletters & email deliverability in WordPress and WooCommerce. It’s our expertise, actually!
Emails are an essential part of any successful WooCommerce store. From order confirmation emails to welcome messages and abandoned cart reminders, emails help you communicate important information to customers and build relationships that keep them coming back to buy more. Understanding how WooCommerce email works can help you get set up for success. So in […]
Read Article "A Complete Guide to WooCommerce Emails"Today, we’re sharing everything we know about how to create and send newsletters from WordPress — over 8 years’ worth of experience and hard lessons learned, all in one ultimate guide. We’ve published a lot of content over the years about how to create great content for your email newsletter. But sometimes, it’s good to […]
Read Article "Ultimate Guide: Create and Send Emails with the Best WordPress Newsletter Plugin"Did you know email open rates vary widely by industry? The shopping industry, for example, sits at an average of 41%, while emails sent by marketing and advertising companies are open at a rate of just 25%. Here at MailPoet, we class an excellent open rate as 30% or higher and a good open rate […]
Read Article "How to Improve Your Email Open Rates"Writing blog posts is easy. But writing amazing blog posts? It takes a lot more time and effort to do well. Anyone can string a sentence together but it doesn’t necessarily mean that sentence will be any good or even make sense! In this guide, I’ll outline a few strategies you can follow to help […]
Read Article "10-Point Checklist for Writing Amazing Blog Posts"Need a helping hand with creating an Elementor landing page? With its visual, drag-and-drop editor, Elementor gives you all the tools that you need to create beautiful, effective landing pages without writing a single line of code. But putting those tools together to create the final product can feel a little overwhelming, right?Grow your audience, […]
Read Article "How to Create an Elementor Landing Page With Email Opt-in Form (For Free!)"In this article, I’ll share some of the top WooCommerce email marketing tips for small (and large) businesses. Email marketing is one of the most important marketing channels for a WooCommerce business. It plays a vital role at various stages of the customer lifecycle, including new user acquisition (welcome emails), user engagement (seasonal sales), and […]
Read Article "10+ Top WooCommerce Email Marketing Tips & Strategies"In this series, we’re going to show you how to improve your email signup process and make it 100% more awesome. Want to know how to hack your MailPoet signup confirmation? We’ll show you how in Part 1… One great email solution for your WordPressEnable MailPoet. Unlock possibilities. Get your audience back on your website […]
Read Article "Improve Your Signup: Confirmation Email – Part 1"Ever wished you could edit your WooCommerce store emails? Now you can! Our new WooCommerce email customizer allows you to change the style of the template used for the order and shipping notification emails your store sends. 🎉 In this post, I’ll be showing you how to make the most out of this new feature. […]
Read Article "Introducing MailPoet’s WooCommerce Email Customizer"If you want to improve the reliability and deliverability of the emails that your WordPress site sends, connecting WordPress to SendGrid is a great decision. By default, WordPress tries to send its email using PHP Mail which, if your host doesn’t completely disable it by default, will almost certainly guarantee that your emails go straight […]
Read Article "How to Connect WordPress With SendGrid to Deliver Emails"Cart abandonment emails can be highly effective at drawing customers back to your WooCommerce store… if they’re done well! In this post, I’m taking a look at the best practices for abandoned cart emails, to help you woo customers back to finish their purchase and recover that lost revenue. If you’re new to the concept […]
Read Article "Cart Abandonment Email Best Practices"Join 45,308 subscribers & get original tips and tricks delivered to your inbox each month.
