At MailPoet, we write about email marketing, newsletters & email deliverability in WordPress and WooCommerce. It’s our expertise, actually!
If you want to create or grow your email list, you’ll need the help of a WordPress email subscription plugin. Depending on what you need help with, you might just want a tool to help you create great-looking email subscribe forms that connect to your existing email marketing service. Or, you might want a more […]
Read Article "7 of the Best WordPress Email Subscription Plugins 2020"The most successful businesses in the world are the ones that cultivate long-term relationships with their customers. If you run an e-commerce store on WordPress, WooCommerce follow up emails are one of the best ways to do this. WooCommerce follow up emails are automated messages sent to customers after they perform a certain action. Some […]
Read Article "6 Best Practices for Effective WooCommerce Follow Up Emails"A welcome email is like a warm cup of tea: It lets you greet a friend (in this case, a subscriber) who shares a common interest (i.e. your business) and gives you the opportunity to get to know each other. But unlike a cup of tea, welcome emails are capable of much more. With a […]
Read Article "A Complete Guide to WordPress Welcome Emails (and Best Practice Tips)"Writing blog posts is easy. But writing amazing blog posts? It takes a lot more time and effort to do well. Anyone can string a sentence together but it doesn’t necessarily mean that sentence will be any good or even make sense! In this guide, I’ll outline a few strategies you can follow to help […]
Read Article "10-Point Checklist for Writing Amazing Blog Posts"Newsletter landing pages are web pages where every element is chosen with one goal in mind: getting visitors to subscribe to your newsletter. In this guide to how to build a newsletter landing page with WordPress, I’ll explore: The three things a newsletter landing page must do to be successful How to build a newsletter […]
Read Article "How to Build a Newsletter Landing Page with WordPress + MailPoet"Searching for a way to send WordPress post notifications via email? You might want to send email notifications to your blog’s subscribers when you publish a new post. Or, if you have multiple authors and you want to simplify your admin processes, you might want to send yourself post notification emails when someone publishes a […]
Read Article "4 Best Plugins to Send WordPress Post Notifications (All Are Free)"If you’re like a lot of email marketers, you’re probably always focused on finding new ways to grow your lists and attract new subscribers. But what about keeping the subscribers that you already have? Email list churn, or decay, is a real problem, with many lists losing 25-50% of subscribers in a year. Beyond people […]
Read Article "Re-Engagement Emails: Examples and Best Practices to Win Back Subscribers"With MailPoet, you get access to advanced analytics to help you track the engagement of your email efforts and understand what you’re doing well, and where you might be able to make some improvements. However, Apple’s iOS 15 update included some major privacy-focused features that have changed how the email marketing industry as a whole […]
Read Article "Introducing New Ways to Measure Your Email Campaigns in MailPoet (After iOS 15)"Do you still have just one big email list for all your subscribers? If so, you’re probably not getting the best performance. The good news is that email segmentation is a relatively straightforward way to enhance what you’re already doing. Email blasting, where you send one big “blast” to all of your subscribers, is no […]
Read Article "The Beginner’s Guide to Email Segmentation"What are newsletter landing pages? A landing page is a web page where all of the content is created with the goal of getting visitors to take a specific action, such as making a specific purchase. In the case of newsletter landing pages, also sometimes referred to as squeeze pages, the goal is to get […]
Read Article "The Ultimate Guide to Newsletter Landing Pages"Join 73,082 subscribers & get original tips and tricks delivered to your inbox each month.
Our websites and dashboards use cookies.
By continuing, you agree to their use. Learn more, including how to control cookies.
