WordPress Autoresponders: Why You Need Them + How to Create Them (in 6 steps)

The greatest thing about running an online business is the ability to build client relationships and make money when you’re not at work. One of the most effective ways to do this is by creating a system of WordPress autoresponders. A WordPress autoresponder is an automated email sent out when someone performs a specific action […]

Exit-Intent Pop-ups: Why and How to Use Them on WordPress

Trying to decide whether an exit-intent pop-up is right for your website and, if so, how you can get started? Like other types of opt-in pop-ups, exit-intent pop-ups can be a somewhat divisive topic. Some people love them for their conversion-boosting properties, while some other people find them a bit annoying. Where does the truth […]

Improve Your Signup: Welcome Email – Part 3

In the final part of this series, we’ll take a look at the welcome email, or a message that comes at the end of the signup confirmation process. Welcome emails are an automated email type that are triggered to send after someone confirms they’d like to be signed up to your list. In MailPoet, these […]

Improve Your Signup – Part 2: Confirmation Landing Page

In part 1 of our signup confirmation series, we showed you how to customize your signup email. Today, we’ll be showing you how to make that signup experience even better, with a signup confirmation landing page. The signup confirmation page is the page your subscribers will see once they’ve clicked the confirmation button in your […]

6 of the Best WordPress Email Newsletter Plugins 2020

Searching for the best WordPress email newsletter plugins to send emails to your subscribers without leaving your WordPress dashboard? Unlike email subscription plugins that might only help you collect subscribers, a WordPress newsletter plugin lets you go one step further and actually send your subscribers emails from the comfy familiarity of your WordPress dashboard. This […]

How to Set Up DKIM in MailPoet for Advanced Deliverability and Protection Against Spoofing

If you want to protect your sender domain (usually the same domain of your website) from spoofing attacks and improve your email deliverability, setting up an email authentication method such as DKIM is highly recommended. Email spoofing is a common tactic used by fraudsters, in which they impersonate an email sent by a brand or […]