How to Create a Paid Newsletter Subscription Service With WordPress and MailPoet

Looking for a way to set up a paid newsletter subscription service so that you can charge users for access to your newsletter content? This type of paid newsletter approach has gone mainstream with platforms like Patreon and Substack. But while those tools undoubtedly make it easy to create a paid newsletter, they don’t give […]

How to Create an Email Course That Increases Subscribers and Sales

An email course is a series of emails that teaches your audience about a specific topic or activity. These courses are most often used as signup bonuses, encouraging visitors to your site to sign up for your mailing list. In this guide, I’ll show you how to create an email course that encourages both subscribers […]

How to Create a Newsletter: A Beginner’s Guide

A newsletter is a great way to stay connected with your audience between promotions. This is particularly powerful for businesses that don’t have frequent promotions, such as service-based businesses. In this guide, I’ll explore: The benefits of a newsletter How to choose your goal How to create a newsletter schedule How to build an effective […]

Sending WordPress Emails: Everything You Need to Know

Are you struggling with how WordPress sends email? Maybe your site’s basic transactional emails for notifications aren’t sending, or maybe you want a way to make WordPress send email for marketing uses or newsletters? By default, WordPress sends emails using the wp_mail function, which is based on PHP mail. While this method kind of works […]

Update: 10 Best WordPress Email Plugins Compared in 2021 (Most Are Free)

Looking for the best WordPress email plugin to level up your business? The core WordPress software does a lot of things well, but email isn’t one of them. If you want to grow an email list, send emails to your subscribers, or even just make your WordPress site’s basic transactional emails more reliable, you’ll need […]

The Ultimate Guide to Opt-In Bonuses

If you’ve read a few articles about email marketing, you’ve probably encountered the idea of creating an opt-in bonus. But what is an opt-in bonus? How can you create one suitable for your audience? Are opt-in bonuses even effective? In this guide, I’ll explore: What an opt-in bonus/lead magnet is Types of opt-in bonuses How […]