MailPoet + WooCommerce

Better understand your customers and send the right emails at every step of the customer journey, from send to sale.


Take your WooCommerce email marketing to the next level.

Deliver hyper-relevant content to your WooCommerce customers at every stage of the buyer’s journey, with ease, using MailPoet – the leading WooCommerce email plugin.

Catch Customers at Checkout

Encourage customers to subscribe to your newsletter at checkout. In just a few clicks, you can add a GDPR-friendly sign-up form to your WooCommerce checkout page to collect emails and drive repeat purchases. Subscribers will automatically be added to a pre-built WooCommerce customer’s list, making it even easier to start tailoring your email marketing messages.

Illustration of category-specific segmentation emails for WooCommerce

Powerful Automation That Drives Sales

Form long-lasting relationships with your customers using personalized WooCommerce follow-up emails.

Automatically give first-time customers a warm welcome, or use purchase data to send tailored email marketing messages based on either the specific product purchased or the product’s category.

Recover Abandoned Carts

Customers abandoning shopping carts is inevitable, but that doesn’t mean the sale is lost forever. Set up and schedule a series of abandoned cart emails, and start recovering lost sales automatically.

Make abandoned cart emails a firm fixture in your WooCommerce email marketing strategy with MailPoet!

Illustration of WooCommerce follow up email customization in MailPoet

Customize your WooCommerce Store Emails

Your store’s core order and shipping updates no longer need to be bland. Add your own branding, styles, and additional content with MailPoet’s built-in WooCommerce email customizer.

In just minutes you can transform the look of your WooCommerce store emails, building trust with your customers.

Transactional Emails, Delivered

Protect your business by making sure your customers are receiving your all-important WooCommerce order emails.

There’s no need to rely on an additional SMTP plugin, our WooCommerce email plugin can send your store’s emails too.

Illustration of MailPoet's email stats dashboard

Measure Revenue per Email

Want to know how well your WooCommerce email marketing strategy is working? See exactly how much revenue each email you send is bringing in, straight from the WordPress dashboard.

Use the email statistics generated from your campaigns to report on progress and to identify any areas for improvement.

MailPoet + WooCommerce = Better Together

Enjoy everything in one place, right in your WordPress dashboard. Easily add products from your WooCommerce store directly into your emails and create email campaigns and newsletters that make you more money.