The email marketing world is evolving, and we’re here to help you through these pivotal changes. Yahoo’s and Google’s new sender guidelines, effective from February 2024, mandate specific actions for all senders sending to mailboxes hosted by Google and Yahoo. These changes are not just for compliance but are steps towards more effective, trusted email […]
MailPoet News
Stay up-to-date with the latest news and developments in MailPoet. From new features and enhancements to important announcements and releases, we’ll provide you with timely information to ensure you’re always in the know.
MailPoet’s Custom Trigger: Unleash Your Automations
In today’s post, we’re exploring the capabilities of MailPoet’s recent feature: the custom trigger. This feature allows you to initiate automations with your custom code, opening doors for more tailored subscriber experiences. Instead of relying on generic triggers, you now have the flexibility to design triggers that align perfectly with your business goals and strategies. […]
From Bulk to Bespoke: Transform Your Email Campaigns with Segmentation
Email marketing just got a whole lot smarter with our recent product updates! We’ve released a suite of new segmentation features that will improve the way you target and engage with your audience. But first, let’s understand why segmentation is crucial in email marketing. Segmentation is the art of dividing your email list into smaller, […]
New Automation Analytics: Elevate Your Email Marketing Intelligence!
We’re thrilled to introduce a new addition to Automations to help you understand and optimize your customer journeys: Analytics! 🚀 Automation is at the heart of creating seamless, personalized experiences for your audience. With our powerful Automation Editor, you’ve already been able to craft workflows that nurture and engage your contacts. But now, we’re taking […]
Introducing Powerful New Features for Automations
Hi everyone 👋 Since we launched Automations last November, we’ve been working hard to bring you some awesome new features that will take your automations to the next level. 1. Abandoned Cart and Order Status Change Triggers: You can now kick-start automations when a customer abandons their cart or when there’s a change in order […]
New subscriber segments for more targeted email campaigns
Hi Poets! In the last two months, we rolled out new subscriber segmentation options to help you run targeted and personalized campaigns based on how people engage with your business. If you’re in the commerce game, we’ve introduced new options based on single order value, average order value, purchase date, and used payment method. Reward […]