MailPoet 2 is Being Retired: What You Need to Know

Following the launch of MailPoet 3 in September 2017, work on the previous MailPoet 2 plugin has been limited to security updates and maintenance of the cron service (used for scheduling email sending). But the time has now come to say goodbye to our old friend, and on July 31, 2022, we will be discontinuing […]

Introducing New MailPoet Plans and Pricing Changes

On March 1, 2022, we introduced some changes to our current plans, licenses, and pricing structure – the first significant adjustments we’ve made to our pricing since launching MailPoet 3 back in 2017. Our new plans have been designed to more accurately reflect the value users get from MailPoet, as well as offer improved flexibility. […]

Introducing New Ways to Measure Your Email Campaigns in MailPoet (After iOS 15)

With MailPoet, you get access to advanced analytics to help you track the engagement of your email efforts and understand what you’re doing well, and where you might be able to make some improvements. However, Apple’s iOS 15 update included some major privacy-focused features that have changed how the email marketing industry as a whole […]

Improve Your Email Campaigns with New MailPoet List Segmentation Options

A personalized experience can go a long way. From fitness plans tailored to your health and lifestyle to custom meal kits to products with your name on them – we love feeling like something has been created for us. And the same goes for email campaigns that have been personalized according to subscriber interest or […]

What Happened at MailPoet in 2020?

2020 was a strange year for the MailPoet team, just like for the rest of the world. We realize how lucky we are to be a distributed team within an industry that saw growth. Many people in our immediate circles have had difficult times, bringing in sharp focus the tough realities and growing inequalities around […]

We’re Joining WooCommerce!

Nine years ago, 4 guys set out to prove that sending newsletters from inside WordPress could be a delightful experience. Since then, hundreds of thousands of sites have used MailPoet to get their message across to their audience. It’s been a thrilling ride for our truly talented team of 11 to have such an impact […]