Take Advantage of These WooCommerce Features Now Available in MailPoet!

Over the past year, we’ve been quietly adding new features to MailPoet that better integrate our plugin with WooCommerce. If you’re already a MailPoet user, you may have noticed — and hopefully used and enjoyed! — some of these new features. Today, we want to tell you all about these WooCommerce features, and how you […]

A Complete Guide to Email for WooCommerce

Emails are an essential part of any successful WooCommerce store. From order confirmation emails to welcome messages and abandoned cart reminders, emails help you communicate important information to customers and build relationships that keep them coming back to buy more. Understanding how WooCommerce email works can help you get set up for success. So in […]

How to Send WooCommerce Abandoned Cart Emails (with MailPoet!)

Did you know 76.9% of shoppers abandon their carts at checkout? That’s a huge cart abandonment rate, people browsing your WooCommerce site, adding items to their cart, reaching the final step in the checkout process, and then… closing the browser tab 🤯 Fortunately, there’s a way you can bring shoppers back to your site to […]

Did GDPR Just Kill Abandoned Cart Emails?

Abandoned carts have long been a prime remarketing opportunity. Users who abandon their online shopping carts before completing their transactions do so for a wide variety of reasons, some of which you have absolutely no control over. But reaching out to those users who simply forgot or got distracted has become a time-tested means of […]

How a Sunglasses Brand Built its Email Following

In this post, we feature Marien Klootwijk who built a brand from the ground up. His online store is made with WooCommerce. Email newsletters are at the center of his strategy. He shares his strategy and insights with us. Here’s a sneak peak at his stats before we dig in his story: 3,300 subscribers Open […]

Email + WooCommerce: Strategies and Tactics for Selling More Stuff

WooCommerce and MailPoet go together like bread and butter, peanut butter and jelly, fish and chips, bees and honey… okay, you get the idea. Considering that email is probably the single-best marketing channel, this shouldn’t come as much of a surprise. But are you making the most of email marketing to sell your products? The […]