Your signup forms are undoubtedly one of the most important parts of your email marketing strategy. It’s all well and good having a beautiful newsletter packed with great content, but if you don’t have any subscribers to read it, all that effort is wasted. Over the past few months, we’ve been working on improving our […]Read Article "The New and Improved MailPoet Form Editor is Here"
Black Friday, the day when corporations’ finances go “into the black” for the year, and the ecommerce sales that follow on Cyber Monday, are the two biggest shopping days of the year. People show up online and in person ready to spend. As a business owner, it’s only natural to want to cash in on […]Read Article "Email Marketing Best Practices for Black Friday and Cyber Monday"
If you want to get the most from your email marketing efforts, it’s important to go beyond one-off email blasts and create some type of automated sequence to build relationships with your subscribers and move them to action. How can you do that? With an email drip campaign. Drip campaigns let you “drip” out emails […]Read Article "What is an Email Drip Campaign? How to Create Your First One"
In the final part of this series, we’ll take a look at the welcome email, or a message that comes at the end of the signup confirmation process. Welcome emails are an automated email type that are triggered to send after someone confirms they’d like to be signed up to your list. In MailPoet, these […]Read Article "Improve Your Signup: Welcome Email – Part 3"
In part 1 of our signup confirmation series, we showed you how to customize your signup email. Today, we’ll be showing you how to make that signup experience even better, with a signup confirmation landing page. The signup confirmation page is the page your subscribers will see once they’ve clicked the confirmation button in your […]Read Article "Improve Your Signup – Part 2: Confirmation Landing Page"
Searching for the best WordPress email newsletter plugins to send emails to your subscribers without leaving your WordPress dashboard? Unlike email subscription plugins that might only help you collect subscribers, a WordPress newsletter plugin lets you go one step further and actually send your subscribers emails from the comfy familiarity of your WordPress dashboard. This […]Read Article "6 of the Best WordPress Email Newsletter Plugins 2020"