Planning a sale? Discounts are great, but when you’re competing against millions of other online stores, “build it and they will come” isn’t a winning strategy. Instead, you can ensure the success of your sale by learning how to use email marketing to promote it. In this guide, we’ll explore the best practices for marketing […]Read Article "How to Promote Your Sales With Email Marketing + MailPoet WooCommerce Segmentation"
Your newsletter signup form is perhaps the most important part of your lead generation strategy, but is it truly serving you? In this guide, I’ll explore nine ways to make your newsletter signup form work harder and drive more conversions. We’ll discuss: Where to place your newsletter signup form Types of signup forms + how […]Read Article "9 Ways to Make Your Newsletter Signup Form Work Harder"
Your subscribers are the lifeblood of your business, so you want to make sure they have the best experience possible. In this guide, I’ll show you how to use MailPoet to enhance your subscriptions business. This can be done with a new feature that allows you to create campaigns specifically targeted at people who have […]Read Article "How to use Email Marketing to Boost Your WooCommerce Subscriptions Business"
Have you heard about the major change coming to email marketing in September 2021? With its looming iOS 15 update, Apple is putting a major blow to one of the most widely-used metrics to measure email marketing effectiveness — the open rate. It’s one of several major changes to email that Apple’s implementing to help […]Read Article "Apple iOS 15 Update: What It Means for Email Marketing"
Searching for a way to automatically send your latest blog posts to subscribers on your WordPress site? Sending out an email newsletter of your latest posts is a great way to engage with your audience and get eyeballs on your content. But doing everything manually can be tedious, especially when you have to do it […]Read Article "How to Send Automatic WordPress Post Notification Emails With MailPoet"
A personalized experience can go a long way. From fitness plans tailored to your health and lifestyle to custom meal kits to products with your name on them – we love feeling like something has been created for us. And the same goes for email campaigns that have been personalized according to subscriber interest or […]Read Article "Improve Your Email Campaigns with New MailPoet List Segmentation Options"