We’re Joining WooCommerce!

Illustration by Sènga la Rouge Illustration of a house passing hands

Nine years ago, 4 guys set out to prove that sending newsletters from inside WordPress could be a delightful experience. Since then, hundreds of thousands of sites have used MailPoet to get their message across to their audience. It’s been a thrilling ride for our truly talented team of 11 to have such an impact for businesses, organizations, and bloggers.

A new chapter with WooCommerce

A year ago at WordCamp US, I exchanged words with Paul Maiorana, CEO of WooCommerce, on partnership ideas. As our conversation progressed in the following months, we came to realize that we shared a common vision for stores; with store owners being able to access email right in their dashboard.  

Fast forward to today: the MailPoet team is joining WooCommerce – one of the fastest-growing businesses at Automattic! I couldn’t be more delighted with this outcome for our users, the MailPoet team, and MailPoet itself. 

The WooCommerce team has a clear vision, a talented team, and the means to achieve great things.

What happens with MailPoet now?

WooCommerce stores can look forward to improved features to reach their customers in the near future. This is a natural continuation of WooCommerce functionality we added to MailPoet 3 years ago. Nearly a quarter of our users run WooCommerce stores already.

For regular WordPress website owners, rest assured, MailPoet will remain available on the plugin repository.

We’ve prepared a Q&A for our users. You should also read the new Terms of Service, and Privacy Policy, which will govern your use of MailPoet starting today.

Thank you!

We didn’t get here alone. I’d like to personally thank our many free users, our devoted customers, our past colleagues, our current team that is one-of-a-kind, and the numerous people who helped shape what is MailPoet today.

We’re looking forward to the next chapter.