Last Minute Marketing Tips for Cyber Monday

Cyber Monday is rapidly approaching. Are you prepared? (We hope so!) Check out these last minute tips for sending an email newsletter on the biggest eCommerce day of the year.

How to Create a Drip Campaign Series

Setting up a drip campaign is easy with MailPoet! In this post, we’ll show you how to set up a series of automated emails to create your own drip campaign.

What’s A Good Email Open Rate?

Let’s demystify what “good” stats mean. All too often people expect unrealistic open and click rates and are disappointed when they only achieve one third of that. How our delivery, open and click rates are calculated Our rates are calculated on a per subscriber basis, rather than total values. This is called unique and it […]

How to Make Animated GIF Screencast Videos

I wanted to share with you how I made the animated gif screencast video from our last newsletter. It only requires a few tools and is so simple, even I can do it!