Nine years ago, 4 guys set out to prove that sending newsletters from inside WordPress could be a delightful experience. Since then, hundreds of thousands of sites have used MailPoet to get their message across to their audience. It’s been a thrilling ride for our truly talented team of 11 to have such an impact […]
Author: Ján Mikláš
Exit-Intent Pop-ups: Why and How to Use Them on WordPress
Trying to decide whether an exit-intent pop-up is right for your website and, if so, how you can get started? Like other types of opt-in pop-ups, exit-intent pop-ups can be a somewhat divisive topic. Some people love them for their conversion-boosting properties, while some other people find them a bit annoying. Where does the truth […]
Ultimate Guide to Email Signup Forms: Pop-Ups, Slide-Ins, Fixed Bar Forms, and More
The best email design in the world won’t do you any good if you don’t have any subscribers. This makes it essential to create a variety of email signup forms. Pop-ups, slide-ins, and fixed bar forms should all be part of your lead generation strategy. In this guide, I will walk you through the basics […]
Email Marketing Best Practices for Black Friday and Cyber Monday
Black Friday, the day when corporations’ finances go “into the black” for the year, and the ecommerce sales that follow on Cyber Monday, are the two biggest shopping days of the year. People show up online and in person ready to spend. As a business owner, it’s only natural to want to cash in on […]
What is an Email Drip Campaign? How to Create Your First One
If you want to get the most from your email marketing efforts, it’s important to go beyond one-off email blasts and create some type of automated sequence to build relationships with your subscribers and move them to action. How can you do that? With an email drip campaign. Drip campaigns let you “drip” out emails […]
6 of the Best WordPress Email Newsletter Plugins 2020
Searching for the best WordPress email newsletter plugins to send emails to your subscribers without leaving your WordPress dashboard? Unlike email subscription plugins that might only help you collect subscribers, a WordPress newsletter plugin lets you go one step further and actually send your subscribers emails from the comfy familiarity of your WordPress dashboard. This […]