It may seem obvious but how you organise the layout of your email can make a huge difference to what impact it has on the reader… and your click rates. In this post, we’ll be exploring how to prioritize your email content to make sure your subscribers are reading and engaging with it. How we […]
Read Article "How Should you Prioritize Your Email Content?"This case study examines how one of our users sells premium content (a paid newsletter subscription) thanks to WooCommerce and a plugin called Groups. MailPoet is used to convert free subscribers to paying customers. This set up is nearly free. My name is Thomas Clausen. I work as a senior project manager in one of Denmark’s biggest […]
Read Article "Paid Newsletter Subscriptions with WooCommerce"Last month was Software Freedom Day. Events have taken place around the globe. It’s a pretty low key affair compared to all the scheduled WordCamps. Nonetheless, it’s our time to reflect on free software. WordPress is perhaps the most tangible example in the last decade of free software for the masses. Our favorite content management system (CMS) is the culmination […]
Read Article "Software Freedom, a Few Thoughts"Writing a really great email subject line can often be tricky, especially when you’ve left it until the last minute to decide it before sending out your newsletter. There are a number of factors to consider, and I’ll be covering a couple of the key ones in this post. Ultimately, your goal for a great […]
Read Article "Writing Your Next Great Email Subject Line"We believe in an open, safe web. Open means a web without secrets, where communities rule, where nothing is kept hidden, where security vulnerabilities are discovered, fixed and discussed without any fear. Heck, we even believe “Hackers are the internet’s immune system“. Safe means a web where good hackers discovering vulnerabilities can safely get in […]
Read Article "Sucuri, the Hack, and the Lessons Learned"How about offline strategies to get subscribers on your list? Apparently, nearly half of marketers are already doing so, according to Marketing Sherpa, a research firm. The benefit is that these off-the-screen techniques are free, and they don’t require any technical knowledge either. They simply require a few human skills. It all comes down to this: […]
Read Article "Get Subscribers Offline"Join 78,167 subscribers & get original tips and tricks delivered to your inbox each month.