The Importance of Writing Habits for Content Creators: Advice from John Steinbeck

Even if you’re not a big reader, you’ve probably heard of the American writer John Steinbeck. Born in 1902, Steinbeck wrote some of the defining novels of the American Great Depression era, including The Grapes of Wrath, East of Eden, and Of Mice and Men. If you haven’t heard of him, I particularly recommend reading […]

How Should you Prioritize Your Email Content?

It may seem obvious but how you organise the layout of your email can make a huge difference to what impact it has on the reader… and your click rates. In this post, we’ll be exploring how to prioritize your email content to make sure your subscribers are reading and engaging with it. How we […]

Writing Your Next Great Email Subject Line

Writing a really great email subject line can often be tricky, especially when you’ve left it until the last minute to decide it before sending out your newsletter. There are a number of factors to consider, and I’ll be covering a couple of the key ones in this post. Ultimately, your goal for a great […]