Having a loyal audience is the holy grail of the email marketing world. More valuable than clicks, page views or Facebook followers, the size and quality of your audience will ultimately determine your success. In this post, we’ll walk through the process of creating and building an audience for your website and email newsletter.
Author: Ján Mikláš
Learning from Awesome Newsletters Around the Web
Email newsletters are eating the world, and for good reason. Their blend of depth and simplicity makes them an ideal successor to the historical newspaper. In fact, the contemporary email newsletter is a significant improvement over traditional media, as it goes straight into the reader’s personal inbox. Like most people, I’m careful about handing my […]
How to Monetize Your Email Newsletters
Your content is top-notch. Your subscribers are happy. Life is good. But…are you making any money? In this post, we’ll examine the various ways by which you can monetize your email newsletters. After all, someone has to keep the lights on! Grow your audience, grow your businessCapture subscribers at the right time on your website […]
Storytelling: A Guide for Bloggers
By nature, human beings are storytellers. On an instinctual level, we use stories to make sense of the world and our place in it. In this post, we’ll learn how to harness the awesome power of a good story for your blog posts and email newsletters. Craft the right message, at the right timeMailPoet offers […]
Writing Like a Journalist: The Inverted Pyramid
Human attention spans are short. Shorter than a goldfish, in fact. To grab your readers’ attention (and keep it), you need to get to the point, and fast. Craft the right message, at the right timeMailPoet offers a delightful email writing experience directly in your WordPress. There’s a poet in all of us.Sign up for […]
Zen Master: Staying Sane in a Digital World
Emails. Slack popups. Push notifications. Texts. FaceTime requests. With so many distractions, it’s a wonder anything ever gets done. I’m not quite sure how this post got written, actually. Craft the right message, at the right timeMailPoet offers a delightful email writing experience directly in your WordPress. There’s a poet in all of us.Sign up […]