One of the best ways to encourage sales is to create a sense of urgency, a feeling that your audience must purchase something now or miss out on some kind of reward. In this guide, I’ll show you how to create a countdown email campaign that builds urgency around a specific product or event to […]
Author: Ján Mikláš
How to Build a Newsletter Landing Page with WordPress + MailPoet
Newsletter landing pages are web pages where every element is chosen with one goal in mind: getting visitors to subscribe to your newsletter. In this guide to how to build a newsletter landing page with WordPress, I’ll explore: The three things a newsletter landing page must do to be successful How to build a newsletter […]
4 Best Plugins to Send WordPress Post Notifications (All Are Free)
Searching for a way to send WordPress post notifications via email? You might want to send email notifications to your blog’s subscribers when you publish a new post. Or, if you have multiple authors and you want to simplify your admin processes, you might want to send yourself post notification emails when someone publishes a […]
Re-Engagement Emails: Examples and Best Practices to Win Back Subscribers
If you’re like a lot of email marketers, you’re probably always focused on finding new ways to grow your lists and attract new subscribers. But what about keeping the subscribers that you already have? Email list churn, or decay, is a real problem, with many lists losing 25-50% of subscribers in a year. Beyond people […]
Introducing New Ways to Measure Your Email Campaigns in MailPoet (After iOS 15)
With MailPoet, you get access to advanced analytics to help you track the engagement of your email efforts and understand what you’re doing well, and where you might be able to make some improvements. However, Apple’s iOS 15 update included some major privacy-focused features that have changed how the email marketing industry as a whole […]
The Ultimate Guide to Newsletter Landing Pages
What are newsletter landing pages? A landing page is a web page where all of the content is created with the goal of getting visitors to take a specific action, such as making a specific purchase. In the case of newsletter landing pages, also sometimes referred to as squeeze pages, the goal is to get […]