A Year of Experiments At MailPoet

We close 2018 with a great sense of satisfaction. This has been our best year yet since we launched in 2011. At the heart of it, we expanded our team, which brought in new talent and fun colleagues. The by-product of this expansion has been a better product and solid growth in revenue. It was […]

How a Sunglasses Brand Built its Email Following

In this post, we feature Marien Klootwijk who built a brand from the ground up. His online store is made with WooCommerce. Email newsletters are at the center of his strategy. He shares his strategy and insights with us. Here’s a sneak peak at his stats before we dig in his story: 3,300 subscribers Open […]

MailPoet Will Require PHP Version 5.6 in 2019

At the end of 2018, MailPoet will be upgrading its minimum PHP version. Our users will be required to have at least PHP version 7 5.6 in order to use our plugin. There will be a grace period for users on version 5.6. We will evaluate the length of this period later in 2018. This fall […]

GDPR: Get Ready for the New EU Privacy Law in Fifteen Minutes

If you’ve had to recently agree to many new terms and conditions for your online services, there’s a good probability that it’s because of a European regulation on privacy. If you haven’t yet heard, the European Union is introducing a set of common sense laws on May 25th called the General Data Protection Regulation (GDPR). […]

A New Year, a New MailPoet, and a New Focus

It took us nearly 2 years to release the new MailPoet. That’s a long time! During the first rewrite of the plugin, we realized that we were headed in the wrong direction and made the tough decision to start over from scratch. We call it “the lost year”. In the end, the second rewrite proved […]

Release Notes: September 2017

Let’s take a look at the main highlights of our September code releases. This month, we officially launched the new MailPoet plugin. A New (and Free!) Sending Plan We have always wanted to offer a free sending solution to as many of our users as possible. At long last, it is finally here. If you […]