Once Per Month: A Guide to Creating Your First Monthly Newsletter

Creating a monthly newsletter is easier said than done. A great newsletter requires focus, strategy, consistency, determination, and a whole lot of other heavy-sounding adjectives. It can feel overwhelming to even the most battle-hardened marketing executive. One great email solution for your WordPressEnable MailPoet. Unlock possibilities. Get your audience back on your website thanks to […]

A Brief and Entertaining History of Email

Here at MailPoet, we love email (naturally!) We eat bounces for breakfast, lists for lunch, and DomainKeys for dinner. We even name our kids after email technologies (no, not really…yet.) As you can imagine, we’re interested in the history of email, too. As a MailPoet user, you’re no doubt familiar with the ins-and-outs of email. […]

Newsletter Strategies for WordPress Consultants (and their Clients)

Are you a WordPress Consultant? If you’re reading this blog post, there’s a 1 in 4 chance that you are. According to our 2014 annual survey, about 25% of our users are WordPress consultants or freelancers. We don’t write for consultants as much as we should, but we’re working on it. (I promise!) In today’s […]

Using Gmail to Send From WordPress? You Can’t

Are you currently using a free Gmail account to send your emails? You shouldn’t be, as using a freemail account will dramatically increase your chances of landing in the Spam folder. However, starting in June, you will actually be incapable of using a free Gmail account to send. Your emails will be rejected (and no […]

How to Learn from Subscribers with an Unsubscribe Survey

No one likes to say goodbye, but it doesn’t mean that you can’t learn something from the experience. In this post, we’ll be looking at how an unsubscribe survey can help you obtain valuable unsubscribe data. It’s not me, it’s you While you don’t deserve an explanation as to why your users hit “unsubscribe”, it’s […]

5 Reasons to Ditch Your Email Service Provider, and Switch to MailPoet

It’s the new year and now is a great time to organize, plan and prepare for a busy year ahead. Maybe you’re new to emailing your customers or perhaps you’re looking to make the change from your existing provider. With 100,000 WordPress sites actively using MailPoet, we’ll help explain why the time is right to […]