Frequency: How Often Should You Send Emails?

The eternal question: how often should you send emails? As with many things in life, it depends. Finding the perfect balance can be difficult – are you leaving money on the table by not sending enough emails? Or are you annoying your subscribers by sending too many newsletters? The number of emails you send largely […]

It’s a Visual World: A Guide to Finding Images for Your Blog Posts and Newsletters

You’ve finished writing an epic blog post. You’ve edited it, double-checked the quotes and sources, scheduled the publish date and even added it to your upcoming MailPoet newsletter. There’s only one problem: it’s a giant wall of text! Grow your audience, grow your businessCapture subscribers at the right time on your website and send them […]

Lessons in Writing Memorable Content from the Master of Wit, Oscar Wilde

Oscar Wilde was unquestionably one of the most unique personalities of the nineteenth century. The author of dozens of plays, essays, novels, and other works, his combination of wit and individuality has made him world-famous for his clever phrases and funny insights. Craft the right message, at the right timeMailPoet offers a delightful email writing […]

Building a Better Landing Page

Man on A good landing page can be the difference between wild success and crushing failure. No exaggeration intended – they’re that important. In this post, we’re going to build the perfect landing page for a monthly newsletter, as well as talk about why you need a landing page in the first place. Let’s get […]

Authenticity, or How to Write Genuine Content

At some point in time, you’ve probably read a blog post and thought, “I don’t really believe what the author is telling me.” In this post, we’re going to talk about why this happens and how you can avoid being that author. Craft the right message, at the right timeMailPoet offers a delightful email writing […]

How to Be a Dedicated Madman, According to Ray Bradbury

“Just write everyday of your life. Then see what happens.” So said Ray Bradbury, author of Fahrenheit 451, The Illustrated Man and over 25 other novels and 600 short stories. Craft the right message, at the right timeMailPoet offers a delightful email writing experience directly in your WordPress. There’s a poet in all of us.Sign […]